Wednesday, February 27, 2013

wear it wednesday [beauty with heart]

Wednesday, February 27, 2013
[i'd like to take a little break from outfits on this 'wear it wednesday' and talk about wearing beauty products, in all the latest beauty trends, with heart.]

on saturday, i had the pleasure of attending the grand opening of the new look for the body shop usa in the kop mall hosted by the ever fabulous jessie of trend hungry and co-founder of  philly fabb. i'd seen the body shop around before, but didn't know exactly what they were about until i attended the event.

started in england in 1976, the body shop quickly made a name for itself as an environmentally conscious, natural, ethical beauty company [now boasting 2,500 stores in over 60 markets all over the world] and on saturday they were celebrating a campaign called beauty with heart. 

what does that mean?

it means that all of their [amazing] beauty and body products follow their 5 core values  to support community fair trade, defend human rights, be against animal testing, activate self-esteem, and protect our planet [you can read more about their values here].

it means that they believe true beauty comes from the heart, that it's more than just a pretty face, it's about feeling good and doing good, too. they make their products with love and care from the finest raw ingredients from the four corners of the globe. they harness the skills of artisan farmers and add their expertise to create effective products that are wonderful to use. they trade fairly so communities benefit as well as the consumers. they never test on animals, and all their products are 100% vegetarian. they campaign with passion on issues close to their heart because activism is in their blood. they always keep people, animals, and the planet in mind. they practice beauty... with heart. 

[that sounds pretty awesome, doesn't it?]

here are a few shots of the event:

[i love that the store had a community wall showcasing their involvement in both global and local campaigns]

[i'm a little squeamish about overpowering smells in bath/body/beauty stores, but all of their products just smelled clean and not at all overpowering]



 [i was gifted a tube of this absinthe purifying hand cream, and i'm already obsessed]

  [how awesome is this? the store is full of reminders back to the body shop's core values]

  [um, drool. i want to live here]

 [i got a nice little shot of the store while i was getting my makeup done VIP style in front]

now you might be thinking, ok, great, so they're the mother theresa/rachel carson/sarah mclachlan [you know, of the animal commercials] of beauty brands, but how good is their product?

i'm here to tell you that it's amazing. 

after getting a tour of the gorgeous new store and the low-down from jennifer (director of brand communications & values) & lara (of bratskeir & company) on the beauty with heart campaign, i was treated to a beauty makeover! [not just because i was there for the event, they do this every day, for free!

the store was packed so i got to get my makeup done out in the walkway [VIP style!] and let me tell you, i couldn't have been happier with the result. my skin was glowing, the products felt weightless, and my eyes popped! not only did my makeup artist listen to what i liked, but she explained how to apply the different products for maximum results! i ended up walking out with foundation [i'm shade 5], eye shadow, eye liner, foundation brush, lip stick, mascara, blush, aloe protective serum, and eye serum! [i went out that night and my makeup looked amazing until i took it off at 1am, talk about all day wear!]

 [the finished product: me, a little enhanced but still very natural]

on top of all those goodies i purchased, i walked away with  free lip gloss, too [to add to my ever-growing lip gloss collection] and a 'love your body' card which has some sweet perks [like 10% off every day!], check it out here.

i could probably go on and on for another umpteen pages about how much i like the body shop's products, and, how i feel great supporting a company that truly believes in making a difference, but i'll let you go and experience the body shop for yourself. [and trust me, you won't be disappointed!]

all opinions expressed are my own. 

7 comments:

  1. You look so pretty in that makeup! I've had body shop, um, body products? But never tried their makeup - how fun!

    xo
    See Mo Go.

    ReplyDelete
    Replies
    1. i highly recommend it! [haha as you can probably tell by my ramblings]

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  2. wow so pretty!!I like so much this shop!

    www.lessismoreblog.com

    ReplyDelete
  3. You look so beautiful!

    www.kacieskloset.blogspot.com
    www.daisyraeboutique.com

    ReplyDelete
    Replies
    1. thank you! it's always so fun to get makeup done, isn't it?

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  4. I love The Body Shop products. Their Olive scent is my absolute favorite. Fab coverage of the event, it looked like so much fun! I also love the lipstick they used, what shade is it?

    -Emily
    www.herphilly.com

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    Replies
    1. thanks girl! it's the no. 04 shade i believe [at least that's the one i went home with]! it's layered on the buxom shade i was wearing, so the 04 is definitely lighter [but totally awesome] :)

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